Wausau earns Wisconsin Main Street Award


By:  Wausau Pilot & Review

Wausau has earned a Wisconsin Main Street Award for its Wausome River District Video campaign.

The Wisconsin Economic Development Corp. named the best downtown revitalization projects of 2017 on Friday at the 27th Wisconsin Main Street Awards held at Ripon College.

“All across the state, those involved in the Wisconsin Main Street Program are making a real difference in improving their downtowns by developing new and innovative ways to attract visitors and support local businesses,” said Mark R. Hogan, secretary and CEO of WEDC, in a news release. “These awards recognize the organizations and dedicated individuals whose efforts not only benefit their communities, but also set the standard for other Main Street communities statewide.”

Wisconsin Main Street is a community development program administered by WEDC that targets Wisconsin’s historic commercial districts. WEDC provides technical support and training to the 33 Main Street communities to help them revitalize their business districts.

Among this year’s winners are:

Best Adaptive Reuse Project

Co-Winner: City Service Brewing – Darlington
Co-Winner: Kickapoo Coffee – Viroqua

Best Business Recruitment & Retention Initiative

Winner: Downtown Kenosha Retail Strategy Team & Façade Grant Program -Kenosha

Best Business Success Story

Winner: Los Amigos Restaurant & Market-Carlos & Carolina Vasquez – Platteville

Best Cooperative Business Marketing

Winner: Whiskey Tasting Event – Osceola

Best Creative Fundraising

Winner: Viroqua Chamber Main Street Membership Drive – Viroqua

Best Façade Rehab Over $10,000

Winner: Mally Building of Kitchen & Floor Décor – Rice Lake
Honorable Mention: Thomas Rogers/APO-231-33 Watson Rear Facade – Ripon

Best Façade Rehab Under $10,000

Winner: Sandra D’s Bridal Boutique – Watertown

Best Image Campaign/Item/Event

Winner: Wausome River District Video – Wausau
Honorable Mention: Omro Historic Walking Tour & Open House – Omro

Best Interior Renovation Over $50,000

Winner: Sepia Chapel – Two Rivers

Best Interior Renovation Under $50,000

Winner: Jewelry by Christopher – Beloit

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