Santa’s Little Elf – Wausau’s River District

Christmas Eve is almost upon us and you’ve left the Christmas shopping until now. Whatever your reason for lack of planning, here are some last minute gift ideas for every budget. Make a list and head out to Wausau’s River District soon!

For the coffee/tea drinker: The River District has plenty to offer for connoisseurs of all things coffee and tea. Coffee can be a great stocking stuffer as well! Stop into Allister Deacon’s Coffee House or Sweet Lola’s Cupcakery and Bakeshop to stock up on your last minute morning essentials.

For music hounds: Sometimes music says more than our own words can. Check out Inner Sleeve Records to find the perfect gift for that music lover in your life. Or, if that special someone prefers to make music, stop into October Guitars to check out some incredible instruments that are bound to make anyone smile.

For book worms: Stop into Wisconsin’s oldest and independent bookstore – Janke Book Store. You’ll be certain to enjoy your shopping experience full of books, games, toys, stationary and some unexpected treasures.

For Fashionistas: There is no shortage of clothing shops and boutiques in Wausau’s River District. From upscale consignment to kid’s clothes and more, the River District has you covered from head to toe! See a full list independent retailers here.

For the performing arts lover: You’ll always find something for the performing arts lover here in Wausau. Stop into The Grand Theater to purchase tickets to an upcoming show, or visit the 319 Gallery for a variety of one-of-a-kind pieces that will be sure to make someone happy.

For the jewelry admirer: Diamonds are a girl’s best friend, so why not stop into one of our jewelers here in the River District? Stop into Randall Jewelers or Northwoods Goldsmith to find the perfect piece that’s bound to make a wonderful gift this year.

For bath/spa relaxers: The holiday season can be very busy, so give the gift of relaxation with a certificate for a spa day or a new “do” to ring in the new year! Merle Norman Cosmetics, Holistic Art Massage and Bodywork, and Absolute Hair LLC are just to name a few.

For the sports enthusiast: Is someone’s New Year resolution to be more active? Get them started on the right foot by stopping into one of River District’s sporting goods stores for all of your indoor and outdoor sporting needs. From Eastbay to Shepherd & Schaller Sporting Goods, your gift will be sure to get their New Year’s resolution off to a great start.

For a full list of stores and services in the River District, be sure to visit

This is a post by Gina Loeffel of Gina Loeffel Communications.

ICYMI: State of the River District Stakeholder Dinner 2016

October 24, 2016

Photo Credit:  Autumn Prazuch

Photo Credit:  Autumn Prazuch


On September 29, we honored our many stakeholders during the 2016 State of the River District Stakeholder Dinner hosted at Peking Restaurant. This is an annual opportunity for us to share with our stakeholders why Main Street programs are important, highlight the many projects we’ve accomplished in 2016, and formally announce the numerous opportunities 2017 will bring.

So in case you missed it, we wanted to recap some of the highlights from the wonderful evening had by all.

We had a “State of the River District Dinner” Polaroid frame for fun photo opps!

 The ambiance was perfect.  

Photo Credit:  Autumn Prazuch

Photo Credit:  Autumn Prazuch

 And the food was delicious!

Photo Credit:  Autumn Prazuch

Photo Credit:  Autumn Prazuch

In addition to the great company and atmosphere, we had a lot of great successes to highlight from 2016. We were proud to showcase:

·       Painted Pianos

·       Watercolor project

·       Bike stencils

·       Kiosk Updates

·       Remodeled website

·       Crosswalk Mural

·       Second Ave. Reconstruction

·       Public Parking signage for events

·       First Impressions Swap with Main Street Monroe

·       Best Practices visit with Downtown Fond du Lac Partnership

·       $1.96 million estimated total economic impact of Wausau River District events!

We are so incredibly appreciative to everyone who made the event come together, including Denise Sauter Jazz, Evolutions in Design and Randy Verhasselt for the centerpieces and lighting, Peking Restaurant and Mimi Cheng for the food and venue, and Autumn Prazuch for the photography.

This is a post by Gina Loeffel of Gina Loeffel Communications.


September 20, 2016


Photo Credit:  Nick O'Brien

Photo Credit:  Nick O'Brien

Just over a week ago, Wausau was transformed into a city-wide art museum. Artrageous, an annual event by the Wausau Festival of Arts, was held September 10th and 11th at Marathon Park, the Leigh Yawkey Woodson Art Museum, the Center for Visual Arts and downtown Wausau on Third Street and the 400 Block. Artists from all over the state, and some traveling from even farther, shared their wares with the community.

There’s so much to share about this weekend, so we decided to recap with the top three highlights of Artrageous.

1. There was no shortage of music! Wausau’s downtown was full of life with bands at three different stages and a strolling musician. And, we can’t forget our newest addition to the corner of Scott and Third Street -  the Community Painted piano.

Photo Credit:  Elizabeth Field

Photo Credit:  Elizabeth Field

2. No wind could shake up Artrageous weekend. Even though scattered showers and wind gusts came through the area on Saturday, Artrageous goers still took to the streets, while stopping in some downtown businesses to stay dry for a minute or two, to enjoy all the art on display. Hey, that’s what umbrellas are for, right?

Photo Credit:  Nick O'Brien

Photo Credit:  Nick O'Brien

3. Speaking of umbrellas! One of the biggest attractions of the weekend were the umbrellas suspended over Third Street.  People lined the sidewalks to get pictures from every angle of the colorful masterpiece. Didn’t have a chance to see them for yourself? No worries! The umbrellas will stay up until the holiday decorations are hung. 

Photo Credit:  Nick O'Brien

Photo Credit:  Nick O'Brien

Did you come out to Artrageous? If so, we’d love for you to share your favorite thing about the annual event! Share your pictures or favorite part of Artrageous on our Facebook page.


This is a post by Gina Loeffel of Gina Loeffel Communications