FORD Program
The Friend of the River District (FORD) Program allows businesses outside of the District boundaries to receive similar benefits to those inside the BID, such as advertising opportunities, social media marketing, and event participation.
Contact WRD Director Blake Opal-Wahoske to determine eligibility and submit a written essay application.
All of the details.
BENEFITS INCLUDE
Advertising opportunities in online, TV, print and social media
Inclusion of business promotions in our weekly Hot Happenings email (1000+ reach) and quarterly print newsletter
Invitations to Neighborhood Meetings and Business Roundtables
Opportunities for WRD event participation
Access to business trainings and resources
Assistance from WRD staff
INVESTMENT
Annual fees are based on proximity to the District boundaries and property values, with a range of $309 to $3090.
APPLICATION PROCESS
Out-of-District businesses must submit a written application on the nature of their business, how they plan to drive business to the Wausau River District, and how their business complements (rather than competes with) WRD businesses.
Please contact Blake Opal-Wahoske to get started: 715.297.1829 OR blake@wausauriverdistrict.org.